HEART2HEART
Design a Unique Online Dating Experience That Prioritizes Personality Over Profile Pics
As the sole designer, I led the end-to-end design of a new dating platform—creating the brand identity, full design system, and cohesive web and mobile experiences from scratch through close collaboration with product and engineering teams.
AISE FINANCIAL SERVICES
Helping Users Stay on Top of Bills Through Thoughtful Branding & UX
Defined the branding direction and designed the UI for a new financial wellness product—crafting a clean, approachable visual language and intuitive interface to build trust and support user engagement from day one.
INTRINSIC
Crafting a Modern, Trustworthy Digital Presence for a Finance-Focused Business
Led the brand visual direction and website design for a transaction advisory and valuation firm—translating complex financial services into a modern, trustworthy digital presence that reflects the firm’s expertise and credibility.
VOX MEDIA
Design a Living Tool for Inclusive Language in Media
Designed the Language, Please web tool—an evolving online resource that empowers journalists to make thoughtful, informed decisions about inclusive language—while collaborating closely with content strategists to ensure editorial integrity, prioritizing accessibility, and optimizing for mobile responsiveness.
COX MEDIA
Website Redesign for an American Media Conglomerate
Redesigned the website for a major American media conglomerate to drive lead generation—streamlining user flows, clarifying value propositions, and aligning with key stakeholders to ensure the experience supported business goals and increased qualified leads.
THE HEALTH PLAN
Bringing Clarity, Consistency, and Care to a Complex Healthcare Experience
Redesigned the website for one of West Virginia’s largest locally managed care organizations—improving navigation, mobile responsiveness, and ensuring compliance with WCAG AA accessibility standards to serve a diverse member base better.
LARGE TELECOMMUNICATIONS COMPANY
Scaling a Design System Across Web & Mobile for a Global Enterprise
Built a comprehensive design system for a Fortune 500 telecommunications leader—establishing scalable components and visual guidelines in Figma, collaborating closely with developers to implement them in Storybook, and aligning with stakeholders to ensure cross-team adoption and consistency.